Debenhams start using size 16 mannequins

If you walk past Debenhams on London’s Oxford Street in the next few days, you might spot something a bit unusual. They’ve just added two size 16 mannequins to the display, with a board below reading “I’m a size 16. Do you want to see more of me?”

This is part of a trial by the retailer to see if customers would like to see these mannequins rolled out across more stores. Traditionally, Debenhams use size 10 models, but with 42% of sales coming from size 14 and 16 garments, these new mannequins represent the average customer far more…